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Seven quick tips for effective writing strategies – and cooking
Keep it simple. Showing your cooking prowess can be a lot of fun occasionally, as can demonstrating your writing skills in a masterpiece (sadly, readers rarely share your opinion on what constitutes your best work). But if you do it every day, you’ll get burnt out and your diners will tire of the glut. Usually…
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Public speaking is what you make it
There’s so much to gain from honing your presentation skills, it’s a shame not to give it a shot. You’ll feel great after a presentation well done. You’ll be able to reach people with your message more effectively than possible one-one-one or remotely. Done right, this can produce an additional revenue stream for your business…
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Rethink branding precepts for better strategic marketing
Times have changed. Today, people are attracted to businesses offering a face and a name willing to be out there and accountable for product or service satisfaction. Focusing on fluff, image, market research drag time and the latest (usually yesterday’s by the time you see them) fads for quick returns rarely work.
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Fabulous Blog Award honors
I’m having so much fun participating in the UBC. I’ve discovered some great blogs I never would have found otherwise. The people are supportive and inspiring. Looks like I’ll even have a few clients out of the mix. Plus it’s provided some great incentive to bulk up a new blog with useful content. I’ve even…
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Writing ideas for the uninspired – seven quick writing tips
Even seasoned professional writers experience writer’s block. It’s inevitable if you put too much pressure on producing vs. enjoying. You’re doing it wrong if it’s not fun. Below are some writing tips that might help your prose flowing.
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A miss on marketing tactics doesn’t always mean woe
Customers can be unpredictable, like the weather. You can be vigilant about research and planning and still roll out a total miss.
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Top thirteen sales tips for creative small business promotion
Seek out centers-of-influence – too often, small business owners spend majority time trying to connect one-on-one with prospects. If you build a relationship, rapport and respect with someone (or several people) who can reach out to a large group with needs for what you offer, you’ll gain credibility, save time and avoid cold calling.
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Marketing and monsters, oh my!
Good marketing concepts – and skills to alter course when circumstances change – are like gardening. This agility is a hallmark of small businesses. So often, it’s attitude – including a willingness to learn and experiment with new things – that sets the successes apart from the failures.
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Smart strategic marketing: do what you say
If someone promoting themselves as a social technology expert can’t get their own web house in order – with the front door locked for entry to boot – the confidence level of the prospect is shattered from the onset. Is it fair? Probably not. Is it dumb? Yep. Paying attention to your prospect’s experience should…
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How do you stay charged?
Imagine how you might follow this example of developing something a little different with your business to reach out to more people while adding a little revenue for your efforts.