Home town pride is good for small business

No matter where you grew up, there are places you’ve called home you feel compelled to defend.

Great media opportunities exist for your small business with hometown newspapers, college alma maters, your current residence or anywhere else someone can call you a claim to fame.

I didn’t grow up in New York, but have called it home for many of the past 30 years. Most people hear New York and think Manhattan. What few realize is most of the state is rural. Travel from one end to the other and you’ll think you’re landing in different countries.

People connect with you vicariously based on where you are and where you’ve been. It makes sense to consider this as you develop your small business marketing tool arsenal.

This fun video depicts New York with it’s beautiful landscapes and lesser known, more curious population centers. I hope you’ll enjoy the montage that depicts the New York I know and have grown to appreciate for its diversity, character and charm.


On a personal note, one of the things that shocked me while watching this clever and extremely well done video is, I’ve been to most of the places depicted. There were a few I didn’t recognize (anyone know where that duck building is?), but had a lot of fun exclaiming out load “I’ve been there!” How well do you know your state? Do you think you could improve the prospects of your small business by getting to know it better?


2 responses to “Home town pride is good for small business”

  1. This is cool, Nanette. I was just thinking this morning how much I love my little town of Mound. It’s quirky and certainly not the big city like our big city neighbors of Minneapolis & St. Paul, (we are technically “outside the loop” so NOT part of the Twin Cities.) Although I do tell people that I am from Minneapolis if they are not from here. This is a fun share.

    • It is so much fun being proud of where you came from, or where you are – isn’t, Amy? I just thought this video was so clever – and of course, artfully edited. He really does a great job depicting every corner of this vast state.

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