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Newsweek throws in the towel on print edition
Do today’s readers really prefer to invest in material that propagates rumor, instills divisiveness and presents fantasy as news?
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Marketing strategies to keep in mind when vetting vendors – 9 quick tips
With today’s virtual access, options are more numerous. So can be the challenges.
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R U 🙁 w/ crappy copywriting?
If your goal is to build credibility and gain prospects’ attention (that would be in a way that bolsters their confidence in your ability to help them achieve rather than undermining it), keep in mind, everything counts.
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SEO makes for crappy copy
Lots of people write web or blog copy with a singular goal of bolstering the bottom line by playing the numbers game (more eyeballs can mean more sales). It’s a great strategy for many who have seen considerable success with such an approach. It’s just not right for me.