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Are you tired of hearing the dealth knell for print?
Last month, PricewaterhouseCoopers released their Entertainment and Media Outlook projections (no, I didn’t read it – don’t you know source-based research is considered passé with this everything wants to be free decree?). Apparently the big news is number crunchers predict e-book sales will surpass print book numbers in 2017. Seems I’ve heard this before. Since…
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Looking at the long term with personal selling
People forget when they’re networking or seeking support from a collective that it’s not what you sell today, it’s what you build for tomorrow.
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Top thirteen sales tips for creative small business promotion
Seek out centers-of-influence – too often, small business owners spend majority time trying to connect one-on-one with prospects. If you build a relationship, rapport and respect with someone (or several people) who can reach out to a large group with needs for what you offer, you’ll gain credibility, save time and avoid cold calling.